Fashion essentials to see you through pregnancy in style and comfort
Your amazing body is growing a baby! As your boobs expand and your bump blossoms, items in your regular wardrobe start to feel snug. The time has come to invest in some proper maternity wear. Not only will a few key pieces boost your confidence and comfort during pregnancy, but they might even become your go-to outfits for future baby bumps.
Whether it's smart office gear you're after or some cosy loungewear for those days at home, stick around. We've got the lowdown on what to buy and how to make your pregnancy style-game strong!
When should you buy maternity clothes?
Pregnancy is unique for each mama-to-be, but often a bump starts to emerge about 12 to 16 weeks in. However, if you've been pregnant before, you might find yourself digging out your maternity wear before this. Blame it on those relaxed tummy muscles making that adorable bump show up a little earlier!
Your lifestyle plays a big part too. If you’re office-based, you might be on the hunt for comfy yet professional maternity outfits sooner than if you're kicking back at home, lounging in your favourite joggers.
Digital creator Bethany Worrall recently gave birth to baby Francis. ‘I was around 15 weeks pregnant when things started getting snug. Maternity leggings were my first purchase, along with maternity swimwear as I was going on holiday at 20 weeks!’
Can you buy clothes in bigger sizes instead of maternity wear?
Of course! Sizing up can work brilliantly, especially if you choose stretchy fabrics and elasticated waistbands. Oversized jumpers and sweatshirts are also great choices.
‘Most of my outfits throughout pregnancy were key maternity pieces mixed with normal clothes in bigger sizes. I have the same ribbed jumper from George at Asda in three colours (see the blue one below). It’s been perfect during and after pregnancy!’ says Bethany.
Bethany Worrall in her George at Asda jumper, when she was 36 weeks pregnant
Sometimes though, bigger clothes may swamp you rather than flatter your pregnancy curves. Maternity wear is tailored for those precious bumps, offering both comfort and style. Plus, there's room for that growing belly, especially as you progress through the later pregnancy stages.
Take maternity jeans or jeggings—they're designed with a stretchy, bump-friendly waistband, so they’ll usually fit you until your due date and beyond, post baby. In fact, your maternity jeans may become your trusty companion while your body gradually returns to its pre-pregnancy shape.
‘Maternity leggings were my favourite throughout pregnancy and at eight weeks postpartum, they still are. I’m in my comfy era!’ says Bethany.
Speaking of outerwear, trying to squeeze into regular jackets might leave you chilly. Maternity coats and jackets are a game-changer, with that extra generous waist area to cover your growing bump. Some even come with nifty zip-off panels, making them a smart investment for both pregnancy and post-baby days.
Now, when it comes to underwear, skip the hassle of upsizing regular bras. Maternity bras are wire-free, comfy, and provide much-needed support during and after pregnancy. They're the perfect partner for breastfeeding too, thanks to those handy detachable straps. A win-win for comfort and functionality! Maternity tights are another smart choice, with a comfy waist that won’t roll down under your bump.
Your maternity wardrobe: what to buy
The pieces you invest in will depend on your needs and your budget, of course. Asda's maternity wear ranges from everyday essentials to office chic and must-have seasonal gems like cosy winter coats or breezy summer sundresses.
If you’re office-based, prioritising workwear can be a clever move, making you feel top-notch and comfy during work hours. Think a couple of pairs of smart maternity trousers or a few simple dresses that will see you through your pregnancy.
Got a fancy event on the horizon? Investing in a classic piece that's versatile for future pregnancies or can be dressed up or down is a savvy move.
Pregnancy fashion essentials
Once you’ve taken stock of your wardrobe and daily routine, consider adding these essentials to your list. They’ll see you through pregnancy in both style and comfort!
Maternity coats If you’re struggling to find a coat that fits your bump, these options are stylish and warm.
Maternity dresses Whatever the season, whatever the style, find a frock that works for your shape.
Maternity underwear Find great-value bras and pants that support you through pregnancy and beyond.
Maternity trousers From mom jeans to faux leather leggings, stock up on bump-friendly bottoms to see you through pregnancy.
Maternity swimwear Whether you’re heading to the local pool or going on holiday, find stylish and supportive swimwear here.
Maternity tops Stock up on all the vests, tees and long-sleeved layers you need.
Trainers or flats Your feet may swell or even grow during pregnancy so stay comfy with some flats and forget heels for a few months.
